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Insight/ Online Media

The Social Media Fear Factor

For social media enthusiasts, it is sometimes hard to understand the trepidation and anxiety that social media engenders in others, particularly in the business world. The truth is--and this is coming from someone who is pretty immersed in it--social media does a lot of exposing. There are not only a lot of potential critics out there, there are also a lot of prospects and competitors out there. If you are not on your best behavior, they may see you at a moment of weakness and they may not stick around to see if that is who you really are or not.

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