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News/ Emerging Media

Suzuki Hopes Facebook Game Drives Home New 'Fans'

Other digital elements for the Kizashi include SEM efforts on Google, Yahoo, and Bing, according to a spokesperson for the Brea, CA-based firm. The spokesperson stated that incentive offers will be part of the keyword purchases, along with the company's branded make/model terms. Display ads will run on networks like 24/7 Media and Specific Media, as well as a stint on Yahoo's network on March 9 and 10.

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