Close by Adobe delivers marketing insights, expertise, and inspiration for and by marketing leaders—all aimed at helping CMOs and senior marketers lead their brands in this new digital world. To help marketers stay informed and save time, features curated content from more than 150 leading sources, in addition to original content from thought leaders at Adobe and across the industry.

Adobe is the global leader in digital marketing and digital media solutions. To learn more about how Adobe helps marketers make, manage, measure, and monetize digital content across every channel and screen, visit:

Visit  Adobe Marketing Cloud

Welcome ,Sign Out

General Management

Renowned Management Guru CK Prahalad dies

Recognized by Businessweek and scores of other publications as one of the leading management thinkers of this age, it is indeed a very sad loss. He was a professor of corporate strategy at the Ross School of Business, University of Michigan and his latest book was The New Age of Innovation: Driving Cocreated Value Through Global Networks.

Read full story »