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Insight/ Online Media

Customer Service Excellence Drives Marketing Results

Social technology is transforming operational policies across the organization, and so the opportunity for social media is clearly present across all three fundamental consumer touch points: the sales process, the actual product or service experience, and post-sale and service processes. If you're looking for ways to control social media, these three touch point collections are the way to do it. In fact, they are the only way to do it.

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