Close by Adobe delivers marketing insights, expertise, and inspiration for and by marketing leaders—all aimed at helping CMOs and senior marketers lead their brands in this new digital world. To help marketers stay informed and save time, features curated content from more than 150 leading sources, in addition to original content from thought leaders at Adobe and across the industry.

Adobe is the global leader in digital marketing and digital media solutions. To learn more about how Adobe helps marketers make, manage, measure, and monetize digital content across every channel and screen, visit:

Visit  Adobe Marketing Cloud

Welcome ,Sign Out

Insight/ Branding & Communications

Activating Co-Op Programs With Digital Marketing

It's no secret that the Internet is the fastest growing advertising medium today. National marketers are seeing value from digital marketing, and they're shifting their spending from traditional channels, such as direct mail and print ads, to the Internet.

Read full story »