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Insight/ Market Research

The Year's Biggest Winners In Creative Campaigns

At No. 1 is Chipotle's "Back to the Start," created by CAA Marketing. The two-minute-plus spot serves as an entry point to a bold brand idea of sustainability. At No. 2 is the hilarious "Bear" spot for French broadcaster Canal+, via BETC Euro RSCG, Paris. In third place is "Small Business Saturday," Amex's innovative idea to create a holiday that supports small business, created by CP&B and Digitas. 

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