Close by Adobe delivers marketing insights, expertise, and inspiration for and by marketing leaders—all aimed at helping CMOs and senior marketers lead their brands in this new digital world. To help marketers stay informed and save time, features curated content from more than 150 leading sources, in addition to original content from thought leaders at Adobe and across the industry.

Adobe is the global leader in digital marketing and digital media solutions. To learn more about how Adobe helps marketers make, manage, measure, and monetize digital content across every channel and screen, visit:

Visit  Adobe Marketing Cloud

Welcome ,Sign Out

Insight/ Strategic Planning

Truth About Showrooming

As shoppers ourselves, all of us know one thing is true – the consumer is channel agnostic. She uses online, mobile, social and store channels to search, share, influence and buy. No longer does she follow a linear purchasing process.

Read full story »