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News/ Emerging Media

How Shoppers Are Engaging Via Mobile

According to a recent TechBargains survey most shoppers (90%) are now showrooming while in-store - they're checking prices, checking stock availability and looking for digital coupons. And, while both sexes showroom, men are more likely to check prices or look to mobile devices to save while shopping. Three-quarters of men (77%) showroom while 67% of women do so.

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