Insight/ Lifecycle Marketing

B2B Marketing Data Benchmark Report

This report incorporates the results of millions of B2B contact records assessed from customer and prospect databases. Companies included in the study vary in size, with revenues that range from $1 million to over $1 billion, and represent a variety of industries. The report provides a comprehensive review of the current state of marketing data across the country and points to room for improvement for companies all-around.

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