Close by Adobe delivers marketing insights, expertise, and inspiration for and by marketing leaders—all aimed at helping CMOs and senior marketers lead their brands in this new digital world. To help marketers stay informed and save time, features curated content from more than 150 leading sources, in addition to original content from thought leaders at Adobe and across the industry.

Adobe is the global leader in digital marketing and digital media solutions. To learn more about how Adobe helps marketers make, manage, measure, and monetize digital content across every channel and screen, visit:

Visit  Adobe Marketing Cloud
Insight/ Branding & Communications

5 Examples Of Brands Using Short Form Content

Will short form content be preferred over long form just as digital downloads have replaced CDs? With new applications such as Snapchat and Vine exploding in popularity throughout the digital world, consumers are becoming accustomed to flash marketing and shorter messages.

Read related story, "16 Ways Businesses Are Using Twitter Vine."

Read full story »