While at the SES conference in San Francisco last week, I noticed a sign in the front of the session hall. And I had to stop and snap a picture to share with you here -- because I think this messaging is misguided. I understand Bing is trying to target techies, geeks, early adopters & “super-nerds” (whatever they mean by that last one). Except advertising isn’t the way to reach this crowd. It never was.
