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  • Strategy on the Morph
    Harvard Business Publishing
    Companies are clamoring for increased flexibility and accelerated decision making. So does that mean it's time to bury the notion of strategy, which some see as an attempt to predict the future? That was the topic of discussion as a recent Association of Management Consulting Firms meeting.

  • Turning the Corner: A Survey-Based View of Marketing in 2010

    Frost & Sullivan
    Frost & Sullivan’s survey of over 400 North American marketing executives indicates an optimistic start to the year, with the majority predicting a moderate increase in their company’s 2010 performance. Despite this optimism, marketers concede that there is room for improvement.

  • CMOs to Ramp Up Hiring, Budgets; Double Social Media Spend
    MarketingProfs
    An increased ability to attract and retain customers, a boost in marketing budgets to fund CRM, brand-building, and social media, and a return to hiring are among the findings from the February 2010 CMO Survey, conducted by Duke University and the American Marketing Association.

  • To What Degree Does "Identity" Affect Economic Performance?
    HBS Working Knowledge
    If you want your employees to put forth more effort and produce better results, two Nobel Prize-winning economists say it's in the best interests of organizations to clearly formulate their values and make them clear to prospective employees.

  • Making the emotional case for change: An interview with Chip Heath
    McKinsey Quarterly
    In conversation and in excerpts from his recent book, a leading expert on organizational behavior explains why change often stalls and how top executives can use psychology to keep it going.

  • Worth Your Time: How to Give Feedback, Fixing Frontline Management, and Elliot Spitzer
    Harvard Business Publishing
    From strategies on effective hiring and performance evaluations to fixing your frontline and economic insights from Elliot Spitzer, here are a few timely highlights from the Harvard Business Review.

  • Being the Smartest One in the Room Gets Old
    AdAge.com CMO Strategy
    CMOs play constantly shifting roles in a netherworld between disbelieving corporate compatriots and sometimes disingenuous agency friends. So what's a CMO to do? Some of the best of the breed to identify three things they do to stop the madness.

  • Five Gates to Innovation
    Strategy+Business
    One New York manufacturer's process for developing inventive products actually works, a claim that few companies can make. What the company appears to do better than most is insist that innovation be managed not by individual inventors or small teams in silos, but by multidisciplinary groups throughout the organization.

  • How companies manage the front line today
    McKinsey Quarterly
    Most companies don’t offer sufficient training for frontline managers or structure their roles to create the most value. Aggravating the problem, senior leaders are often unaware of the issues that hinder frontline performance.

  • Facing Up To The Demographic Dilemma
    Strategy+Business
    The world is in the midst of an epochal demographic shift that will reshape societies, economies, and markets over the next century. This demographic shift will drive massive change in markets and economies, and will require entirely new approaches on the part of business leaders and marketing executives.