I was listening to ESPN the other day and they were discussing NBA Coaches and their success. The conclusion, Phil Jackson, Coach of the World Champion Los Angeles Lakers, would not win a championship or even make the playoffs with my local team, the NJ Nets (on target to end up with the worst record of all time). NBA coaches are worth a few extra wins per year and can lead team to championships, as long as their talent is one of the best in the league. Now let’s think of our position as CMOs.
