Robin Burrowes led Xbox Live marketing for seven years and was responsible for product, business, and marketing management, as well as planning, strategy, and leadership.

Martine Reardon, executive VP marketing, will succeed Peter Sachse as Macy’s chief marketing officer, effective Feb. 13.

As part of a move to put more creative and advertising control in the hands of individual product teams, Microsoft is shifting power from its central marketing group.

Kenneth Cole's new CMO, Amy Choyne, comes to the company from Anthropologie.

Under the new plan, Walmart U.S. Chief Marketing Officer Stephen Quinn will report to Walmart U.S. Chief Merchandising Officer Duncan Mac Naughton.

According to Denise Incandela, using either smartphones or tablets in-store is going to come into play more frequently with luxury shoppers. In fact, mobile is going to become the key connector for different channels.

The marketing structure for Xbox seems to be the model for Microsoft's marketing reorganization, which will shift power from a central group to individual product teams.

Michael Moore, 47, will take over the position following the departure of Julie Dexter Berg. Moore joined Supervalu last year after a long career at P&G.

According to the report, 38% of CMOs said that building C-level relationships is the skill they most want to improve.