CMO.com

CMOs surveyed by Duke's Fuqua School of Business reported that on average their budgets would increase 9.2% and that they were going to grow their spending on internet marketing by 13.6%.

The rapid adoption by consumers of smart phones as a prime tool for shopping for trips and navigating their way through travel experiences is major challenge to travel service and travel experience marketers.

A recent survey of marketers -- about more than half from marketing and advertising businesses -- found that three-quarters have a social media strategy, but only half use video in connection with it.

Statistics on digital video recorder use in the UK reveal that only 13 percent of viewers watch any of a commercial break, and 11 percent never watch any at all.

Employers are taking their time hiring direct marketers, and that fact is showing up in the number of months job-seekers have been looking.

Online ad network Chitika looked at ad click rates across its network and found that Android customers click on ads far more often than iPhone users.

Big brands such as Disney, McDonald's, and Honda are trying to take advantage of the popularity of online social gaming.

According to a new forecast from Borrell Associates, online advertising will continue to grow faster than advertising as a whole, with the fastest-growing segment of online advertising being local online, anything targeted and everything involving social media.

Three-quarters of companies currently have a social media marketing strategy, according to a new study from King Fish Media, Hubspot and Junta 42.