At an investor conference held earlier this week, News Corp. chairman Rupert Murdoch and NBC Universal CEO Jeff Zucker revealed that they were looking at news ways to help monetize their joint venture, the video-streaming service Hulu.com. Although the hosted content is currently ad-supported by way of commercials interspersed into the video streams, the company is interested in exploring other revenue options as well, specifically subscription services and pay-per-view programs. (See earlier story, "It's official: WSJ to charge for mobile access to subscription content.")
