Every industry has buzzwords that become so commonplace that you can't help but chuckle when you hear them. Following are 10 words and phrases you can't avoid in digital media circles (and yes, we're just as guilty of using them as anyone). All of these words represent valuable concepts in the digital media industry, but the contexts they're used in are often ambiguous. Like any buzzword, after so many utterances, they tend to lose their punch.



